OUR HISTORY

“At Zuru, we believe in the power of play to inspire, educate, and entertain. With a commitment to quality and innovation, we’re constantly pushing the boundaries of what’s possible in the world of toys”

When Mowbray was twelve in 1997, he designed and created a hot air balloon model kit that won first place in a national science fair in New Zealand. Mowbray’s kit soon became more popular, and had started his first mini business of delivering hot balloon kits door to door with his brother, Mat. They had sold their kits throughout high school, and eventually decided to take university. They returned to delivering kits after one year of university.

In 2003, Mowbray moved to Hong Kong from New Zealand and at age 18, with his brother, they started their first toy factory in Guangzhou, China. They were financed with a $20,000 loan from their parents, which they used to buy an injection molding machine. Soon after they ran into difficulties due to lack of managerial and administrivia experience, communication skills and knowledge of intellectual property legislation.

After two years, their sister Anna helped them in their business and named it, Zuru. Their original company’s trade name was Guru, but changed to Zuru as Guru had been trademarked by a different company.

OUR BRANDS

Nick Mowbray and Anna Mowbray

Things sped up. They hired more people in China, and learned how to make better toys by identifying trends and improving design.

Nowdays, the firm’s products are sold in 120 countries. Zuru doesn’t release profit figures, but Nick claims it is “one of the most profitable toy companies in the world.

These days Zuru employs about 5,000 workers across its offices and factories. It’s headquartered in Hong Kong, where 38-year-old Mat and Anna, 36, still live. Mat is Zuru’s co-chief executive, and Anna is the firm’s chief operating officer. Apart from the initial loan from mum and dad, they have never taken any outside funding.

Welcome to TheX-Shot.com, your premier destination for all things X-Shot toys! Founded with a passion for fun and innovation, we are dedicated to providing kids of all ages with an exhilarating play experience that ignites imagination and fosters creativity.

At TheX-Shot.com, we believe in the power of play to inspire and enrich the lives of children. Our mission is to offer a diverse range of high-quality X-Shot toys that encourage active engagement, social interaction, and endless hours of entertainment. Whether your child dreams of becoming a fearless sharpshooter or a master strategist, our collection of blasters, target sets, and accessories has something for everyone.

What sets us apart is our unwavering commitment to excellence. Each X-Shot toy is meticulously designed and crafted with precision, utilizing cutting-edge technology and premium materials to ensure durability, performance, and safety. We understand the importance of providing parents with peace of mind, which is why our toys undergo rigorous testing to meet or exceed industry standards.

Join us on this journey of exploration, discovery, and endless fun. Shop now at TheX-Shot.com and let the adventure begin!